Sat Sep 25
One of hip-hop’s true mavericks, Harlem born MC A$AP Rocky, born Rakim Mayers, has taken the music and fashion worlds by storm. Since his emergence in 2011,Rocky has become a multi-hyphenated artist, entrepreneur, actor and fashion icon within the realm of popular culture. Rocky has continued to dominate the music industry by clocking over 7.8 Billion streams to date. In addition, his music videos have earned a staggering 1.9 Billion combined views on YouTube. In 2018, with two critically acclaimed, #1 debuts on the Billboard 200 for freshman & sophomore albums, LONG.LIVE.A$AP and AT.LONG.LAST.A$AP, Rocky released his highly-anticipated third studio album, TESTING, which has garnered over 1 Billion streams worldwide, landing at #1 on the iTunes charts in 16 countries upon release. In August of 2019, Rocky dropped new single “Babushka Boi” accompanied by a viral Dick Tracy-inspired video featuring A$AP Ferg, ScHoolboy Q, A$AP Nast and Kamil Abbas, which went on to receive a 2020 MTV Video Music Award nomination for “Best Art Direction”.
Rocky continues to collaborate with many notable artists and creatives across various genres, including G-Eazy’s 5x RIAA Platinum “No Limit” with Cardi B, Mura Masa’s “Love$ick”, Tyler, The Creator’s “Who Dat Boy”, and songs with Lana Del Rey, The Weeknd, Selena Gomez, Young Thug, Skepta, Juicy J, Rod Stewart, Alicia Keys and more. Rocky made his acting debut in director Rick Famuyiwa’s coming-of-age film DOPE in 2015, which debuted at Sundance Film Festival to much fanfare. He has also made cameos in comedies such as ZOOLANDER NO.2 and POPSTAR: NEVER STOP NEVER STOPPING, and most recently appeared in Netflix’s original documentary, HAVE A GOOD TRIP: ADVENTURES IN PSYCHEDELICS.
A$AP Rocky has been a part of many high-profile commercial campaigns including Calvin Klein, Gucci, Courvoisier, Dior, Mercedes Benz, Guess and Fenty Skin. The past four years have also seen Rocky’s creative agency AWGE in the spotlight, launching partnerships with Marine Serre, Amina Muaddi, Selfridges, JW Anderson, MTV, and more. In addition, AWGE has launched the careers of notable artists such as Playboi Carti, slowthai, Smooky MarGielaa, and more.